“With an agile mindset and unique capabilities in developing differentiated formulations, my vision for ADAMA North America is to be the preferred supplier of our business partners and to continue bringing great value to farmers with products and solutions that deliver simplicity.”
Rodrigo has been with ADAMA since 2011, bringing more than two decades of experience in the crop protection and seeds industries. In his last role, he served as VP Brazil. In 2019 he was appointed to the position of VP of North America, charged with the responsibility for the commercial activity of ADAMA in the US and Canada, including operations, manufacturing, formulation, registration, marketing, and all other aspects of the business.
He is focused on developing strong teams that can build and deliver products that bring simplicity to farmers, and on growing relationships with distribution partners.
Prior to joining ADAMA Rodrigo served in various executive roles with industry leaders, including Bayer CropScience and Monsanto.
Throughout his career, he has been driven by the belief that success is grounded in the ability to build a strong, structured team that is dedicated to achieving its goals and has a farmer-first mindset.
Rodrigo holds a bachelor’s degree in Agronomical Engineering from Universidade de São Paulo, in Brazil.
In his spare time, he enjoys spending time on his farm in Brazil, reading business books, and watching movies.