In line with the company’s strategy to deliver innovative digital solutions and create simplicity in agriculture, Adama has announced a partnership with EFOS, the manufacturer of Trapview, to be the exclusive distributor in Australia and New Zealand for Trapview automated pest monitoring systems.
Trapview utilises revolutionary technology in a fully integrated system to provide an innovative, simplified solution for growers, agronomists and researchers needing to monitor insect populations. It works by capturing images and providing digital recognition of pests in any given number of traps. Pest populations and their dynamics can be monitored on desktop and mobile devices in real time, with the system providing analytics and rapid pest alerts. Photographs are captured daily at user defined times that best fit the crop and target pest and then archived using a cloud based system, allowing users to be aware of the pest situation in the field in real time and enabling more strategic application of control options.
By significantly improving monitoring activities Trapview makes
growing more sustainable, simpler to manage and more profitable. It
is a fully integrated system that includes three automated and easy
to use tools:
- Automated Smart Trap – The energy independent and weather resistant pheromone traps send pictures of lured pests.
- Cloud-based Processing – All pictures from the traps are gathered, known pests are automatically identified, processed and securely archived.
- Monitoring Application – An application with powerful analytical tools allows users to efficiently monitor and respond to the situation in the field.
The partnership is an example of how Adama plans to deliver simplicity and digital solutions to the Australian market. “Through Trapview, we are offering an innovative technology that goes far beyond any current offering in the market place and clearly addresses complexity issues our customers have identified. Together with our partners locally and globally we will continue to deliver powerful digital tools coupled with the right chemistry to help simplify the complex job our customers face,” said Adama Digital Innovation Manager Alex Mills. .
Benefits for the agronomists include increased accuracy of monitoring at lower cost, real time insight into a pest situation in an area, the ability to more precisely provide the right solution at the right time and a more simplified means of administration and communication with growers.
Benefits for the growers include increased accuracy of monitoring, fewer field visits and more efficient pest control, optimised insecticide application and timings, real time insight into a pest situation in the field and a simplified way of sharing data with an agronomist.
Trapview is Simple to implement. Simple to use. Simple to trust.
For more information please contact:
Digital Innovation Manager|