An expanded Adama team embedded in the industry supports one of the widest product ranges available, providing a favourable “one-stop-shop’’ experience for resellers and growers.
Portfolio Manager Stuart Moncrieff said the range had grown significantly over the past decade, weathering seasonal variability to maintain diverse solutions for managing weeds, diseases, insect pests, growth regulation and defoliation.
However, there has been a noticeable strengthened commitment in recent years, with a concerted determination to work closely with resellers and increasingly with consultants, as well as growers, on industry issues and solutions.
“ We view our role in the cotton industry as not just a supplier, but as a partner in the long-term development, growth and success of the industry,’’ Stuart said.
Queensland State Manager Marg Chapman is no stranger to the industry, having cut her teeth in an agronomy role based at Moree nearly 20 years ago before later managing crop protection portfolios and joining the Adama team more than five years ago.
“The Adama cotton portfolio has increasingly developed in recent years, we are committed to the industry’s long-term future and we have had a clear focus to talk more actively and make regular contact across the industry to help determine solutions and developments that may be needed,’’ Marg said.
She said one of the key developments had been the launch of a co-formulation insecticide providing some of the first broad-spectrum pest control in the industry, offering efficiencies that had been welcomed by various growers. Significant work also was occurring with defoliants.
Marg said due to the dominant use of glyphosate and emerging resistance to the herbicide in the industry, in some cases the collaboration with agronomists and consultants was also turning to the beneficial use of older herbicides.