04/01/16 ADAMA expands with three expert appointments

Bringing specialist commercial, technical and marketing expertise, the three new appointments extend ADAMA’s ability to offer efficient crop protection solutions and novel agricultural technologies across the full farming value-chain.Adrian Parkinson joins ADAMA’s commercial team as the company’s fourth National Account Manager, taking responsibility for managing ADAMA’s Agrii and Crest accounts. Adrian has been working in New Zealand for the last 11 years, latterly in a commercial role with Dow AgroSciences. Prior to that he has worked in various, mainly technical roles in the UK arable sector. Adrian has a depth of experience of the agrochemical market and brings a wide knowledge of the similar UK and New Zealand markets.

Kuldip Mudhar joins ADAMA’s technical team as a Technical Specialist, with specific responsibility for the company’s sugar beet products and stewardship initiatives. Kully joins ADAMA having worked at Monsanto for the past six years, most recently as Germplasm Advancement Manager. In other roles within the industry he has worked at TAG, Solanum and Syngenta and so brings a wide breadth of experience to the team.

Chris Charnock joins ADAMA’s marketing team as the company’s Marketing Lead. Chris has been working for Syngenta for the last 9 years, most recently as Area Manager. He has a strong background of technical experience and knowledge (BASIS) and also holds a Chartered Institute of Marketing diploma.

“We are pleased to welcome Adrian, Kully and Chris to the company, and are confident that their appointments will enhance our ability to improve the productivity and profitability of our farming customers,” says Rob King, ADAMA UK’s Managing Director. “ADAMA has rapidly become established as a key element of the UK arable sector. These appointments demonstrate our commitment to ADAMA’s continued growth and for the ongoing support of British farming.”

All three appointments take effect from 4th January 2016.