ADAMA NZ announce new distribution partnership with FMC NZ
Phil Dasler, ADAMA NZ Country Manager.
ADAMA NZ has announced a new distribution partnership with FMC NZ built on shared confidence in New Zealand’s agricultural and horticultural sectors and a mutual commitment to supporting growers with the products, knowledge and solutions they need.
Phil Dasler, ADAMA NZ Country Manager, says “through the partnership, ADAMA will distribute FMC products in New Zealand. Working together, the companies will give customers access to a broader portfolio and create new opportunities to bring innovative solutions to the market”.
At the heart of the collaboration is the combination of FMC’s established crop protection portfolio and innovation pipeline with ADAMA’s broad product range, strong development pipeline, technical expertise and customer-focused distribution network across New Zealand. The partnership will also support the joint introduction of new technologies for the New Zealand market.
As a result, growers, advisers and customers will gain greater access to a more complete range of crop protection solutions through a connected, well-supported network.
The partnership will also enable the two companies to share insights, deepen their understanding of the challenges facing New Zealand agriculture and horticulture. Working closely with each other and with resellers, growers and advisers to support the portfolio, the two companies will develop practical, locally relevant solutions together.
Alongside ADAMA’s integration of Grochem, the addition of the FMC portfolio brings together complementary products and expertise to support a wide variety of crops, production systems and regions across New Zealand.
The partnership will provide growers and advisers with greater choice, stronger technical support and practical solutions that contribute to on-farm success.
ADAMA welcomes three experienced colleagues support growing business
ADAMA has welcomed three experienced colleagues: Hayden Toy as National Commercial Growth Manager, Nick George as Commercial Manager for Mid and South Canterbury, and Stan McKay as Commercial Manager for Otago and Southland. Their experience and established industry relationships will help connect the two organisations’ capabilities and support continuity for customers.
Meet the new members of the ADAMA NZ team: Hayden Toy, Nick George and Stan McKay.
Hayden Toy brings more than 30 years of experience across New Zealand's crop protection industry to his role as National Commercial Growth Manager. Most recently FMC New Zealand Country Manager, Hayden has held a range of commercial, product portfolio and customer-facing roles, with experience spanning commercialisation, distribution and retail engagement. In his new national role, he will help bring the teams’ expertise together and support the continued growth and development of the combined portfolio.
Nick George has joined ADAMA as Commercial Manager for Mid and South Canterbury. With almost 25 years in the agrichemical sector, Nick brings extensive experience working with growers, advisers and rural retailers throughout the South Island. His background in both customer-facing and distribution roles, combined with a strong understanding of New Zealand farming systems, positions him well to support customers across the region.
Stan McKay joins ADAMA as Commercial Manager for Otago and Southland, bringing nearly two decades of crop protection experience gained with DuPont and FMC. Raised on a Southland farm, Stan combines a deep understanding of southern farming systems with extensive experience supporting growers across pastoral and arable sectors. His knowledge of the diverse agricultural industries throughout Otago and Southland strengthens ADAMA's ability to provide practical, locally relevant technical and commercial support to customers across the region.
Media Contact:
Hamish Mulcock | Portfolio Manager | E: hamish.mulcock@adama.com